KAO Salon Division

Design and updates to print materials for KAO Salon Division's 2025 campaign

I worked with KAO Salon Division to update and redesign two key marketing materials for their 2025 campaign. This included the Creative Experience Brochure and the Light Dimensions Activation Guide. My role involved resizing, updating copy, sourcing imagery, and creating print-ready files while ensuring the materials aligned with the brand's visual identity

Creative Xperience 25 promotional image with hairstylists in action on stage, audience watching. Features event details about inspiration, creativity, and community hosted by Kao Salon Division.

Creative Experience Brochure:

  • Resized brochure from 8.5”x11” to A4 format.

  • Updated copy and sourced new city images via Adobe Stock.

  • Delivered final versions in electronic PDF and print-ready formats.

Creative Xperience 25 event flyer for Kao Salon, featuring a Toronto skyline. Invitation to join a night of artistry and community on March 30, 2025 at Four Seasons Toronto. Activities include cocktail gathering, presentations from Goldwell, KMS, Oribe, and more. Ticket price: $299 CAN or 11,845 Salon Alliance Points.

Toronto One-Pager:

  • Consolidated content from two pages of the Creative Experience Brochure to a single-page design.

  • Updated layout to highlight key details while maintaining brand consistency.

  • Sourced and integrated new images via Adobe Stock.

  • Delivered final versions in electronic PDF and print-ready formats.

Goldwell LightDimensions sustainability advertisement highlighting environmentally friendly product packaging made from recycled materials, with images of hair products and scales. Text promotes sustainability efforts and product benefits.

Light Dimensions Activation Guide:

  • Resized document for A4 format, including adding barcode and article number.

  • Provided A4 single-page PDF and spread PDFs ready for print production.

Tools & Skills:

  • Adobe InDesign, Photoshop & Adobe Stock

  • Layout Design, Information Condensation, Branding Consistency, Print Production/Prepress